Product engineering
We build and ship the product itself — the domain model, the API, the interface and the release process that carries them into production.
See what this coversWhat we do
What we build, and how.
Four disciplines under one roof, carried by the same senior team from the first workshop to the handover. Most engagements draw on more than one of them.
Disciplines
Four ways in, one team behind them.
Each discipline stands on its own, and most projects combine two or three. Open one to see what it covers, what it delivers and where it usually starts.
Web platforms
Sites and publishing platforms that hold up under real editorial load: shared components, several languages, and pages that stay fast as they multiply.
See what this coversAI and automation
Retrieval, assistants and background agents wired into the systems you already run, with every answer traceable to the source it came from.
See what this coversDesign systems
Tokens, components and the documentation around them, so a team keeps designing consistently long after the engagement ends.
See what this covers
The engagement model
One scope, one named owner.
We run one engagement at a time, with a named owner on our side and a named counterpart on yours. That pair carries the work from the first call to the handover, so context never has to be rebuilt in a meeting.
When a project spans disciplines, the same people stay on it. A design system and the product it dresses are not two projects with a wall between them, and we do not price them as though they were.
- A working demo every week, in your environment.
- Direct access to the people writing the code.
- No lock-in — the work can end at any stage boundary.
Included
What every engagement includes.
The problems differ; this list does not. It is the floor under any piece of work we take on, whichever discipline it starts in.
A written scope
The problem, the constraints, what is in and what is explicitly out — agreed before the first commit rather than argued after it.
Architecture decision records
What we chose, what we rejected and why, kept in the repository beside the code they explain.
A weekly working build
Something you can open and use every week, in your environment. Progress you see rather than progress you are told about.
Tests on the paths that matter
The journeys your users actually take, covered end to end and run on every change.
Accessibility and performance budgets
Contrast, keyboard paths and page weight are checked in the pipeline, not audited once the site is live.
Deployment you control
Your repositories, your cloud accounts, your keys — and the pipeline that ships to them written down.
Monitoring and a runbook
Logs, alerts, and the page that tells whoever is on call what to do when one of them fires.
A documented handover
A walkthrough with the team taking it on, and documentation written for them rather than for us.
Process
Five stages, one handover.
The order rarely changes, and every stage ends in something you can open — a document, a working build, a running system. What changes is how long a stage takes and how much of it your own team runs.
Frame
A working session with the people who live with the problem. We leave with the constraints written down and a definition of done nobody has to interpret.
Shape
Architecture, interfaces and a thin slice cut through the whole system — proven in code before the estimate hardens.
Build
Weekly increments on your infrastructure. Scope moves in the open, and tests ship with the feature instead of after it.
Harden
Load, accessibility, error paths and the dull failure modes — closed before launch rather than filed as follow-up work.
Hand over
Runbooks, decision records and a walkthrough with the team taking it on. We stay reachable while they settle in.
Questions
The questions that come up first.
Answered here, so the first call can be about your problem instead.
How does a project usually start?
With a call, and then a short discovery pass over your product, your constraints and your team.
It ends in a written scope with a named owner and a weekly demo date. The scope is yours whether or not you continue with us.
What size of engagement do you take on?
From a single discipline scoped as one piece of work, to a platform we run alongside your team for as long as it needs.
What we decline is work that has to begin before anyone understands it — we will propose a short spike instead.
Can you work alongside our in-house team?
Yes, and it is the arrangement we prefer. We pair with your engineers, review each other's changes, and leave a codebase your team recognises as its own.
Do you work with our existing stack?
Usually. We default to what your team already runs, because a handover should not mean learning a new system.
Where the stack itself is the problem, we say so plainly and propose the smallest change that fixes it.
Who owns the code and the infrastructure?
You do, from the first commit. Everything lives in your repositories and your cloud accounts, under your keys. We do not build on infrastructure you cannot take back.
Which languages do you work in?
English and Serbian, in writing and on calls. Documentation is written in English by default, unless your team asks otherwise.
Next step
Bring the problem, not a spec.
Describe it in plain language: what is broken, what it costs you, and what you have already tried. We will say honestly whether we are the right studio for it, and what we would do in the first two weeks.